Since 2004, I've operated many different
brand campaigns ranging from parking lot fliers
to a green-screen at the 2012 Super Bowl
for Doritos and Pepsi.
Completing Promotions as Entrepreneur:
Fair-Trade Goods // Campaign Leader // Mobile-Market Assembly at Costco (Click for Time Lapse Work Sample), Sales (Shopper Conversations), Inventory, Packing for Shipment
Eat Street College Campus Paper Distribution of App Pamphlets
History (A&E Television Networks) // Cross-Country Cook-Out // Tour Team Leader // The touring, BBQ-truck had grilling space for 200 burgers and brats. Culminating in Nashville for the Country Music Awards, celebrities from the reality series "Swamp People" were the focus of an autograph-signing booth. I managed a staff of 10 Brand Ambassadors.
Non-GMO Powbab (Solo) Demo at Fresh Thyme for Fair Trade of BaoBab "Tree of Life"
Non-GMO Smarty Pants Vitamins (Solo) Sales Pitches at WholeFoods
Non-GMO ThinkThin (Solo) Oatmeal Campaign at WholeFoods
Norton (Team Leader) at University of Cincinnati Games
Princeton Review (Street Team) Marketing on Various College Campuses
Scotts Miracle Gro Photo Experience (Team Leader) at Cincinnati Reds Games
Tim Tam (Solo) Sampling at Walmart
And, Many More Unlisted
United Cup (U.S. Youth Soccer, Sponsored by Target)
2018 // Campaign Labor // Event Unloading, Unpacking, Setup, Break-Down, Clean-Up
Allstate Tailgate Tour
2012-2015 // Various Staff Roles // Each Football Season
Kroger Fan Fest
2010-2012 // Team Leader // Parking Lot Experiences Tour: Beneful (Purina), Cheez-It, Claussen, Colgate, Crystal Light, Dr.Pepper, Finish (Dishwashing), Mio, Sargento of Wisconsin, Slim Jim, SpeedStick, Tabasco
2009 - 2010 // Web Manager
Note: HarvestINFO has gone out of business.
Some of my work-samples from Harvest: Corporate Art
I also operated the Blackberry hot-line for our newspaper clients 24/7 then fixed various problems on the fly, helped colleagues or managed my employee. All nights and weekends required my salaried over-time to fix PDF errors, update websites or relay server maintenance calls.
Please visit WeHaa.com for similar product examples.
2006.03 - 2007.10 // Graphic Designer and Web Administrator
Responsible for ASG.com updates, audio/video editing (in Camtasia and/or Adobe Flash) of our product demos, Photoshop imagery, group presentations of various visual ideas and programming our ASG.com mass-emails. I organized, designed, formatted, operated and analyzed mass-emails on strict dead-lines using Excel macro functions for email address validation to over 250,000 recipients. After a year and a half at ASG, our web team of three was replaced by one new consultant whom I transitioned hands-on with my tasks' specifics.
Some of my work-samples from ASG: Custom Graphics
(Acquired by Havas in 2017)
2004 - 2017 // Brand Igniter & Team Leader
Completing Various Campaigns:
For my first Delta Airlines (SkyMiles) campaign, Ignition detailed a Mini (Cooper),
modified to look like a Delta plane.
The tour manager drove the Cooper. I asked if pedestrians wanted to pose. Then, I photographed them, encoded their redemption card with a company laptop in my backpack, and gave them free Delta jewelry. I did not create this campaign, which ended abruptly after a month (lack of ROI).
The next campaign endured for three years. Ball-game crowds were enticed by three display tents: the prize wheel, face-painting (air brushing) and a photo booth; which we rotated operating, each game. It was a fun and reliable crew which Liam operated with leadership by active example rather than mere delegation. I went on to work for other clients through Ignition, including:
B.P., McDonald's and PowerADE.
My drive to coach began in high school my senior year (1999-2000). Due to injury with an arm cast, I could not compete. Coaching was a natural transition that taught me the reward of volunteering effort for someone else's gain. I felt this even more in appreciation from junior high students. At the end of the 2005-2006 season they thanked me for treating them with respect. "The other teachers and coaches call us names and treat us like we're stupid. You never did that." It meant a lot to hear that.
NOTE: I also made sure the students did not risk health through dehydration. I advocated training and competing at their "most normal weight" every day. I also participate in 100% of all jogging, sprinting and strengthening exercises that I coach. I evolved my 10-week plan for the start of each season. Individual match video-reviews begin in week-10 with individualized education to avoid errors and train further.
All four of my years at Ohio University I promoted an intramural wrestling tournament, which I founded in 2000. It is amazing what you can accomplish with Kinkos and some duct tape. It grew from a mere handful freshman year to over 150 competitors my senior year. The tournament has since dissolved without my organizing it on campus.
AH 211, 212, 213, 307 ART 110, 112, 113, 116, 117, 211, 228, 393, 491 JOUR 133, 231, 233, 412 VICO 120, 221
ART 250 Graphic Design Principles - Photoshop, QuarkXpress
ART 251 Typography - Illustrator, Photoshop
ART 254 Lettering - Illustrator, Photoshop
JOUR 235 Picture Editing - Photoshop
JOUR 336 Adv. Picture Editing - Photoshop
VICO 311 Informational Graphics - Illustrator, InDesign, Photoshop
VICO 314 Desktop Publishing - Illustrator, InDesign, Photoshop
VICO 323 Web Design - DreamWeaver, Fireworks, Flash, Photoshop
VICO 412 Adv. Informational Graphics - Illustrator, InDesign, Photoshop
VICO 426 Adv. Publication Layout and Design - Illustrator, InDesign, Photoshop
JOUR 411 Media Law - EXTENSIVE CASE LAW HISTORY & RESEARCH on Lexis-Nexis.com
JOUR 411 Media Law [ REPEAT ] - EXTENSIVE CASE LAW HISTORY & RESEARCH on Lexis-Nexis.com
Scott Bushbaum - Sierra Club, Miami Group
- No Email
Griselda Caminero - KaziGoods.com / ALLAcrossAfrica.org
Kevin McIntryre - Franklin University
Issy Miller - HarvestINFO
Jim Thompson - HarvestINFO
Don Demrow - ASG Software Solutions
Gene Koga - ASG Software Solutions
(Pref) Then at or
Liam Francht-Monroe - Ignition Inc
No Phone -